Search Engine Optimization
Our Search Engine Optimization services are designed to position your law firm at the top of the search results so users searching on relevant keywords can find you.
Search Engine Optimization Services
- Determine primary keyword phrases
- Research keywords and description for your site based on your targeted customer base and industry trends
- Report on the current standing of your web site's search engine and directory positioning
- Review and select web pages to be included in the initial optimization effort
- Restructure web site content for "theme-based" indexing
- Identify any page conditions that may cause spiders to remove the site for unintentional spamming
- Re-code Web site to make it "Search Engine Indexing Friendly"
- Write keyword optimized Directory Submissions for major directories & submit
- Implement a link popularity strategy and implementation plan
- Report of content, design & layout
- Site architecture, navigation and mapping
- Traffic planning & building
- Analyze theme, focus and image
- Site and page structure report
Reference: Search Engine Watch and Major Search Engines and Directories
Great written copy to is the key to ;your ranking and keyword research. Proper Site Navigation and Planning. Provide the search engine robots and your site visitors the ability to review the website’s structure and layout. Your articles are the secondary content that can set you apart. Popular conversations and topics will appeal to the search engines and secondary visitors. Inbound links from quality websites with related information. place your popular Keywords in link text and receive your inbound links using your valuable keywords. Page one search results are invaluable. The majority of searchers come from page one – over 90%. Second page search results account for far less - 5-6% of clicked results. Almost half of people click on the first position on the SERPs. Dominating the first position or #1 on page 1 is the top marketing effort on the Internet. Authority and reference sites often hold this position.